Here’s everything you need to know about this unforgettable festival with more than 20 musicians and creatives which takes place on Saturday, March 24, at 1 Eloff Precinct in downtown Jo’burg
#BeAbsolut / #OneSourceLIVE
A is for Absolut – There are a number of Absolut Bars at OSL; come to the Absolut Art Bar for fabulous cocktails and help make a collaborative piece of street art; visit the Absolut Vodka Village for your favourite tipple or take a break at the Absolut Lime Lounge. There are also Absolut Flavour bars in The Market of Art.
B is for Bongo Maffin – The festival will see the legendary kwaito group, led by award-winning singer and songwriter Thandiswa Mazwai, take to the stage in what will be a historic reunion after 12 years apart.
C is for Creative Revolution – OSL is not just another festival, it’s a movement and an opportunity for Africans to be part of a multi-level festival that leaves audiences with unforgettable interactive experiences across all different categories with musical highlights such as Patoranking. It’s an event that Africa hasn’t seen before.
D is for DJs – A league of star DJs churning out electrifying grooves including gqom music pioneer DJ Maphorisa.
E is for Eclectic – There’s something for everyone at this African celebration.
F is for Food, Glorious Food – On the rooftop at 1 Eloff Precinct there will be the Food Truck Collective with cuisine from South Africa and across the continent.
G is for Getting In – Tickets are available at One Source Live. The event is taking place in multiple spaces in one venue. One Eloff can be found in central Johannesburg, ideally situated near the M2 Rissik off ramp for quick and easy access. Be responsible if you are drinking and take an Uber or other taxi service! Limited parking will be available in the precinct.
H is for Hashtag – #BeAbsolut #OneSourceLIVE @AbsolutSA,
I is for In the Mix – Mixing it up at OSL and showcasing their art are South African stylist and multimedia visual artist Trevor Stuurman, Beninese artist Fabrice Monteiro and renowned Kenyan photographer Osborne Macharia.
J is for Jozi – It’s Africa’s music and cultural powerhouse and the perfect city for OSL.
K is for Khuli Chana – This award-winning rap star and Absolut ambassador will host the main stage at OSL.
L is for Live – This is how to listen to music!
M is for Market of Art – The day time excitement will include this specially built market showcasing African creativity and products which will be available for purchase.
N is for Noon til Night – This multi-level festival is jam packed with all day and all-night entertainment. Doors open at 13h00 but arrive at noon to be in in the front of the queue!
O is for Out-of-Town –The festival is hoping to attract audiences from other parts of South Africa as well as other countries in Africa.
P is for Programme – With a full day and night programme, OSL takes place in multiple spaces at 1 Eloff Precinct in downtown Jo’burg.
Q is for Question – So much music, so much to buy and so much to do – so who are you going to see?
R is for Rainforest Stage – The line-up includes MC Sho Madjozi, raw rapping and lyrical artist Youngsta, J Molley, Thando Nje, Una Ramz, Marley Bloo, Muzi and incredible mix-masters, DJ Rico, Gemini Major and DJ Jawz.
S is for (The) Source – This is the name of the main stage and you can find a veritable feast of musical talent such as Bongo Maffin, Nigerian reggae-dancehall star Patoranking and gqom music pioneer DJ Maphorisa. There will also be a collaboration to create new tracks on stage with three sets of producers, rappers and vocalists each teaming up to create a new track live in front of the audience – spearheaded by Sho Madjozi.
T is for Tickets – At R290 each, they are selling fast on One Source Live for this not-to-be-missed concert with a difference. Howler will provide a cashless environment so festivalgoers should make sure to load up credit prior to arriving at the venue.
U is for the Universal Language of Music – With more than 20 musicians and creatives, OSL is a must attend festival.
V is for Vodka – OSL is made possible thanks to Absolut, the world’s finest vodka, who is investing in African creativity.
W is for Website – For the full line-up and all information go to OneSourceLive
X is for Xtra – Read all about the artists and the day and night line-up on the festival website.
Y is for You the audience – One of the most important pieces of the equation.
Z is for ZZZZ – For all the shut-eye you’re going to need after this exciting day out.
About Absolut
The Absolut Company has the worldwide responsibility for the production, innovation and strategic marketing of Absolut Vodka, the world’s fifth largest spirits brand. Every bottle of Absolut Vodka comes from one source, Åhus in southern Sweden. This ensures that the vodka is produced with a climate neutral process that is environmentally sustainable. Absolut is a leading brand that support progressive course by communities like LGBT rights and celebrates African creativity by enabling ground breaking collaborations among Africa’s new breed of creative revolutionaries. The Absolut Company is a part of Pernod Ricard, which holds one of the most prestigious brand portfolios in the sector.
About One Source Live
One Source Live is an event that celebrates African creativity by bringing together a list of African artists, musicians, fashion designers and photographers to collaborate. Led by Absolut ambassador and creative revolutionary Khuli Chana, these artists are coming together to tell a new, uplifting, and positive story about Africa as the creative engine of the world. One Source Live is inspired by ABSOLUT Vodka’s one source philosophy. Unlike most other vodkas, Absolut is entirely produced from one source in Ahus, Sweden. Hence, OSL aims to remined people that we all come from one source, Africa; the one source of humanity and the source of creativity.