As Head of Brand Strategy Thembi Mpungose-Niklas’s primary driver is providing creative avenues of economic sustainability for artists synchronously offering great value to brands. While Thembi maintains that branding is not always about the money she is cognizant that big money pursues those who manage the occupation with much sensitivity. Association, alignment, and collaboration are key aspects…
Author: Yule Dark
Apple Music announces Nanette as Up Next artist for South Africa
Johannesburg, 22 June 2022: Apple Music today announced South African R&B singer and songwriter, Nanette as the latest artist in its Up Next program, a local version of its global emerging artist platform. “Being selected for Apple Music Up Next is nothing short of a dream. Being able to shape the future I wanna see using…
Apple Music Home Session Features Amapiano Whizz-kid Musa Keys
Johannesburg, 20 June 2022: South African Amapiano beatmaker, Musa Keys (real name Musa Makamu) today releases his own stripped down Apple Music Home Session. Apple Music’s Home Sessions feature reimagined signature songs and thoughtful covers recorded by artists at home. “Lockdown taught me that I’m capable of anything I put my mind to. I’ve also bettered my…
Apple Music launches new Winter Warmers campaign to heat up the season
Johannesburg, 20 June 2022: Apple Music’s new Winter Warmers campaign brings the hottest tracks to kick back and relax to as the weather gets cooler. Whether you’re in full on chill mode, getting ready to entertain, or plan on getting cosy at home, there’s a Winter Warmers playlist to suit every mood. Winter Warmers features four expertly curated guest…