Johannesburg – Budweiser’s global commitment to dance music in the recent years has led to the beer brand’s increased involvement in the South African music circuit. In a span of just over a year, Budweiser has sunk its teeth into the local scene by bringing The Lab Johannesburg to Mzansi in partnership with Mix Mag. With BUDx, the Budweiser brand aims to consolidate all its diverse commitments into one whole: over the course of the Lab Johannesburg residency, the event serves as a platform for budding talent to seize the moment and take their careers to the next level while rubbing shoulders with and playing alongside veteran artists.
For fans of electronic dance music and house, BUDx Lab Johannesburg’s 11th edition was a music haven where they witnessed mind-blowing performances by DJ Tira, Maphorisa, Moonchild Sanelly & DJ Vitoto.
Renowned South African music producer DJ Maphorisa kicked the night off with an amazing Amapiano set. Musician and dancer Moonchild Sanelly set the stage on fire alongside one of South Africa‘s most exceptional musicians, DJ Vitoto. DJ Tira ended off the night by orchestrating the feeling of euphoria on the dance floor as he ruled the roost with the style and pizzazz that he has brought to house music over his long-spanning career.
If BudX Lab Johannesburg aimed to provide a space to the major stakeholders in South Africa’s growing electronic dance music circuit to engage with each other in a relaxed setting with free-flowing Buds then it did its job well.