Hypebeast, a leading global platform for men’s contemporary fashion, announced the launch of Hypebeast Africa on Instagram. The platform will uncover culturally-relevant news and highly-curated content from across the continent to connect with audiences in Africa and the broader global community.
Hypebeast Africa (Instagram handle: @hypebeastafrica) will merge global stories with exclusive content from the region, produced by local creators. Content will range from news to feature-interviews, and written editorial to premium video. Selected content will also be published to hypebeast.com – platforming contemporary creatives, brands, and culture in Africa to local and international audiences.
With over 33.2 million social media followers and 17.4 million average website monthly unique visitors worldwide under Hypemedia, Hypebeast is its flagship platform focused on men’s contemporary fashion and culture. Operating in over 15 markets and available in 9 languages, the platform has expanded its presence in Brazil and Latin America in 2022.
About Hypebeast
Founded in 2005, Hypebeast is a leading platform for men’s contemporary fashion. Culturally curious, Hypebeast’s devotion to discovery has made it one of the premier online destinations for editorially-driven news and commerce. Currently operating in over 15 markets, readers can stay up to date with the latest culturally-relevant news and developments on fashion, art, music, design, lifestyle and more. For more information, visit hypebeast.com.