The ‘hottest’ new member of the Jack Daniel’s family – Jack Fire as it’s affectionately known – will be available in South Africa from 1 August. To make Jack, they stoke ten foot blazes, rake red hot coals and char their barrels to perfection. With Jack Fire all that is only the beginning. As a delicious new shot to fire up the night, Jack Daniel’s Tennessee Fire blends red-hot cinnamon liqueur with the smooth character of Jack Daniel’s Old No. 7 for a classic spirit with a fiery finish, and that’s when things really start to heat up!
Enticing to all the senses, the aroma of fiery spice blends with the mellowness of Jack Daniel’s and a hint of red-hot cinnamon. The result is a sweet, hot cinnamon kick that complements the smooth and delicious taste of Jack Daniel’s, giving you a unique finish full of unmistakable character. Best served as a scorching cold shot.
Available at participating liquor stores nationwide at a recommended Retail price of R269.95.
Round up your crew and taste the heat.
Ignite the love at @JackDanielsSA and Facebook.com/JackDanielsSA using #JackFire
About Jack Daniel’s
Officially registered by the U.S. Government in 1866, the Jack Daniel Distillery, Lem Motlow, proprietor, is the oldest registered distillery in the United States and is on the National Register of Historic Places. Based in Lynchburg, Tennessee, the Jack Daniel Distillery is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Rare Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Tennessee Honey, Tennessee Fire and Jack Daniel’s Country Cocktails.
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