Friday, 10 January 2020 – Johannesburg: To kick off the new year, the Apple Music New Artist Spotlight for January is self taught, 22-year-old singer/songwriter Sino Msolo. In response to the accolade he said: “I feel so special and honoured to be chosen. It could have been anyone but me. It reminds me of the saying ‘many are called but only few are chosen.”
Since his discovery by un El Musician, Sino’s star has been on the rise. His infectious single Ndikhetha Lowa preceded his debut album “Mamela,” which is inspired by the likes of Simphiwe Dana, Hugh Masekela and Miriam Makeba.
His sound is influenced by the contribution of production maestro Sun El Musician. Amazingly produced in just a week, Sun El Musician hopes “Mamela” will achieve platinum status with its fusion of jazz, soul, deep house and afro pop.
As we enter a new decade, the new year offers the chance for fresh inspiration and new beginnings. So if ‘discovering new music’ is one of your new year’s resolutions, look no further than Apple Music. Sino Msolo is definitely one to watch in 2020 as are other breakout acts like Ghanaians Joey B and Darkovibes, Zimbabwe’s Hanna, Tems, Fireboy DML, Rema and Tay Iwar from Nigeria alongside South Africans Elaine, Tatum, Blaq Diamond and Zingah.
With over 60 million songs, Apple Music offers a free 3-month trial with no commitment and is ad-free. Streaming seamlessly to iPhone, iPad, Apple Watch, Apple TV, Mac, HomePod and CarPlay, Apple Music is the most complete music experience on the planet. Apple Music is also available for download from Google Play for Android devices.