Johannesburg, Thursday, 14 November 2024 – In an exciting announcement for the general public and upcoming artists, Maftown Heights has partnered with Sunlight to bring an incredible opportunity for one talented voice to feature at South Africa’s iconic Maftown Heights festival on 29 November 2024 at Mary Fitzgerald Square. Through the Rap Your Bar with Sunlight competition, South Africa’s youth have the chance to showcase their lyrical prowess, celebrating the Sunlight Laundry Bar’s versatility and competing for a feature at the festival itself during the New Kidz On The Block segment.
Running on TikTok and Instagram, the Rap Your Bar with Sunlight competition is Sunlight’s invitation for South Africans aged 16-24 to bring their rhyming skills to life. From now until 22 November 2024, contestants can submit their creative rap bars about Sunlight Laundry Bar, explaining how it brightens their daily life and joins in their journey with a unique rap. With a lineup of influencers such as Nadia Nakai, Loatinover Pounds and Qwellers helping to fuel the excitement, Sunlight is amplifying voices across the country by combining music, innovation, and culture.
For those bold enough to “Drop their Bars,” the stakes are high. The grand winner will walk away with R30,000 and an opportunity for their winning video submission to be showcased at Maftown Heights. This ultimate prize is an unmatched platform for young talent, giving one rising artist the chance to shine before thousands of fans, share their story, and become part of South Africa’s hip-hop legacy.
“At Sunlight, we are thrilled to partner with Maftown Heights in our ‘Rap Your Bar with Sunlight’ campaign. Our concept brings a fresh twist to a product that’s been a trusted household essential for generations. This campaign invites young people to creatively express how Sunlight fits into their lives, using their unique voices and talents. By partnering with emerging artists, we’re not only celebrating the heritage of our brand but also connecting with the next generation in a way that’s meaningful, fun, and reflective of today’s culture. We can’t wait to see the incredible talent and passion this campaign will inspire!” expressed, Southern Africa Marketing Manager for Sunlight Masterbrand, Noni Makhanya.
How to Enter:
- Create your Rap: Visit the @sunlight.za Instagram, use the sound to freestyle a unique rap celebrating how you use Sunlight Laundry Bar.
- Upload Your Entry: Share your video on TikTok and Instagram with the hashtags #DropYourBarWithSunlight#MaftownHeightsWhoGotNext #WePlugInYou and tag @sunlight.za @maftownheights
- Encourage Engagement: Gather as many likes and shares as possible to increase your chances of winning.
With South Africa’s love for hip-hop and Sunlight’s commitment to engaging with the youth, Rap Your Bar is poised to uncover incredible new talent. Don’t miss out on this chance to showcase your bars and win a spot at Maftown Heights 2024 New Kidz On The Block segment joining a star studded New Kidz On The Block alumni including the likes of Nadia Nakai, Maglera Doe Boy, A-Reece, Gigi Lamayne, Shane Eagle, Frank Casino, Priddy Ugly, Tellaman, BigStar Johnson, Ginger Trill, Fifi Cooper and Wolfpack (Sketchy Bongo, Shekinah and Kyle Deutsch).
Connect with Maftown Heights online today for more on this performance opportunity and make sure to get your tickets now to avoid disappointment.
Tickets are now available at Webtickets and can be purchased here: https://www.webtickets.co.za/v2/event.aspx?itemid=1554735335
Connect with Maftown Heights
Facebook: Maftown Heights
X: @MaftownHeights
Instagram: @MaftownHeights
TikTok: @MaftownHeights
Connect with Sunlight
Facebook: Sunlight South Africa
Instagram: @sunlight.za
TikTok: @sunlight_za